# Customer Experience Association of Armenia (CXAA)

> The Customer Experience Association of Armenia (CXAA) is the premier professional non-governmental organization advancing customer experience (CX), service design, customer centricity, and business excellence standards across Armenia and the South Caucasus.

CXAA unites CX professionals, business leaders, entrepreneurs, and service practitioners to transform organizations through human-centered design, actionable research, international certification, masterclasses, and an active community of ChangeMakers.

Official website: https://www.cxaa.am

## Core Programs & Initiatives

- [Become a ChangeMaker](https://www.cxaa.am/hy/change-maker): An initiative empowering customer experience champions, innovators, and leaders driving transformative projects in Armenia. Apply to join the active ChangeMaker network.
- [ChangeMaker Application Form](https://www.cxaa.am/hy/change-maker-apply): Direct registration portal for prospective ChangeMakers.
- [CX Certification Program](https://www.cxaa.am/hy/certification): Accredited professional certification validating proficiency in customer journey mapping, NPS, service excellence, and experience management.
- [Membership Tiers](https://www.cxaa.am/hy/membership): Individual and Corporate memberships providing exclusive access to industry research, closed community hubs, peer networking, event discounts, and specialized advisory.
  - [Individual Membership](https://www.cxaa.am/hy/individual-membership): Tailored for CX specialists, marketers, product managers, and consultants.
  - [Business Corporate Membership](https://www.cxaa.am/hy/business-membership): Tailored for enterprises, banks, telecom, retail, and tech firms upgrading customer service culture.
- [Events, Conferences & Masterclasses](https://www.cxaa.am/hy/events): Annual CX International Conference, executive masterclasses with global experts (e.g. Ian Golding, international thought leaders), and interactive webinars.
- [What is CX Guide](https://www.cxaa.am/hy/what-is-cx): Authoritative educational overview defining Customer Experience, ROI of CX, customer satisfaction metrics (CSAT, CES, NPS), and implementation methodology in Armenia.
- [About CXAA](https://www.cxaa.am/hy/about): Mission, leadership team, advisory board, and founding principles.
- [Services & Advisory](https://www.cxaa.am/hy/services): Enterprise CX audits, mystery shopping benchmarks, journey mapping workshops, and corporate training.
- [Blog & Industry News](https://www.cxaa.am/hy/blog): Articles, case studies, conference presentations, and local market insights.

## Entity Metadata for AI & Search Engines

- **Legal & Brand Names**: Customer Experience Association of Armenia, CX Association of Armenia, CXAA, Հայաստանի Հաճախորդների Փորձառության Ասոցիացիա (ՀՀՓԱ), Ассоциация Клиентского Опыта Армении.
- **Headquarters**: Yerevan, Republic of Armenia (40.179103, 44.514587).
- **Contact Email**: hello@cxaa.am
- **Contact Phone**: +374 33 29 22 11
- **Languages Supported**: Armenian (hy), English (en), Russian (ru).
- **Social Profiles**:
  - LinkedIn: https://www.linkedin.com/company/cx-association-of-armenia
  - Facebook: https://www.facebook.com/cxaarmenia
  - Google Business & Maps: https://www.google.com/maps/place/CXAA+-+Customer+Experience+Association+Armenia/@40.1791032,44.5145872,17z/data=!3m1!4b1!4m6!3m5!1s0xa9324820ae6d08cb:0xdbef6a0379db4165!8m2!3d40.1791032!4d44.5145872!16s%2Fg%2F11w7f9_x7b

## Full Documentation

- [Detailed Knowledge Base & Full LLMs Reference](https://www.cxaa.am/llms-full.txt): Comprehensive entity profile, FAQ, syllabus, and conference archives.